Gross Profit (current week)
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Pay Week Dashboard
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ROI (RoAS)
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vs avg — YTD
Sales
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Effective CPA
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Drive spend ÷ PNL sales
Super shopper %
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Weekly profit trend 16 closed pay weeks
Today's vendor activity today vs yesterday
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Pay-week P&L from PNL sheet
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Cost stack where the money went, last closed week
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Vendor performance ranking last 14 days, actual sales from source CSV
| Vendor | Days | Leads | Spend | Sales | Policies | Conv % | CPL | CPA | % spend |
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Daily spend & sales last 30 days
Spend Sales
Vendor week-over-week this pay week vs last
| Vendor | Spend this | Spend last | Δ spend | Sales this | Sales last | Δ sales | CPA this | CPA last |
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Agent sales leaderboard last 14 days, estimated from CSV agent attribution
| Agent ID | Days active | Vendors | Est. sales | Sales/day | Est. spend |
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Friday post preview what will be posted to #aca-live-audit at Fri 5pm ET
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Compliance & audit from Slack screenshots, separate population
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Super shopper drift per queue, last 30 days
Anomaly callouts AI-generated nightly
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Data sources when each last ran
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